Personal Finance

7 budget mascaras people swear are better than high-end versions

We've picked out 7 budget mascaras costing under than £10 that rival high-end mascaras and have great reviews—and since they don't cost too much, you won't mind replacing them every three months for optimal eye health.

Inexpensive Mascara Brands People Love

You don't need to spend a fortune on mascara. While high-end mascara can set you back more than £20, we found 7 mascaras that users love—they're all rated at least 4 out of 5 stars—and they all cost less than £10.

BrandMascaraOnline Price
TECHNICMega Lash Volumising Waterproof Mascara£2.91
W7Big Lash Mascara£3.29
RIMMELLondon Glam'Eyes Day To Night Mascara£5.42
REVLONAll-in-One Mascara£5.48
L'OREALParis Volume Million Lashes Mascara£6.79
MAYBELLINELash Sensational Waterproof Mascara£8.99
MAX FACTORMasterpiece Max Mascara£9.99
chart showing range of mascara that are loved by users

Tip for Saving Money on High-End Mascara

A few brands offer smaller versions of their mascara, which can be a great way to make high-end mascara more affordable (few women will use an entire full-size tube of mascara in three months so a smaller tube means less waste when it's time to swap mascaras).

For example, Too Faced Better Than Sex Mascara comes in a 4.8 ml tube for £12 from Cult Beauty; the 8 ml tube costs £22. The smaller tube is more affordable, makes more sense if you'll replace it every three months (less waste) AND the smaller tube is actually cheaper on a £/ml basis anyway!

Erin Yurday

Erin Yurday is the Founder and Editor of NimbleFins. Prior to NimbleFins, she worked as an investment professional and as the finance expert in Stanford University's Graduate School of Business case writing team. Read more on LinkedIn.


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