Personal Finance

Here's How Much You Should Spend on Hair and Beauty

The average household spends 1.9% of their budget on hair and beauty. See how much you should spend each month depending on how much money you earn.

How Much Should You Spend on Hair and Beauty per Month?

The average UK household spends 1.92% of their budget on hair and beauty. While this percentage varies somewhat across income groups, it is relative consistent regardless of how much a family earns. On average, households spend £43.60 each month on hairdressing, beauty treatments, toiletries, soap, hair products, cosmetics and related electrical appliances. In the table below you can see how much you should spend based on your salary, if you spend like an average Brit.

Annual SalaryAnnual Take Home PayMonthly Take Home PayHair, Beauty and Toiletry Budget
per monthper year
£16,000£14,416£1,201£23£277
£18,000£15,776£1,315£25£303
£20,000£17,136£1,428£27£329
£25,000£20,536£1,711£33£395
£30,000£23,936£1,995£38£460
£40,000£30,736£2,561£49£591
£50,000£37,536£3,128£60£722
£75,000£52,036£4,336£83£1,000
£100,000£66,535£5,545£107£1,279
chart showing how much you should spend on hair and beauty each month by annual salary

Hair and Beauty Budget, by Category

Specifically, we spend .78% of our budgets on hair products, makeup and related electrical appliances, followed by 0.71% on hairdressing and beauty treatments and .44% on toiletries:

  • Hairdressing and beauty treatment: 0.71%
  • Hair products, cosmetics and electrical appliances: 0.78%
  • Toiletries: 0.437%
  • Total: 1.92%

Someone earning £20,000 per year spends £10 per month (£120 per year) on hairdressing and beauty treatments, £11 per month (£132 per year) on hair products and cosmetics, and £6 per month (£72 per year) on toiletries like soap.

Annual SalaryAnnual Take Home PayMonthly Take Home PayMonthly Hairdressing and Beauty Treatment BudgetMonthly Hair Product and Cosmetics BudgetMonthly Toiletry Budget
£16,000£14,416£1,201£8£9£5
£18,000£15,776£1,315£9£10£6
£20,000£17,136£1,428£10£11£6
£25,000£20,536£1,711£12£13£7
£30,000£23,936£1,995£14£16£9
£40,000£30,736£2,561£18£20£11
£50,000£37,536£3,128£22£24£14
£75,000£52,036£4,336£31£34£19
£100,000£66,535£5,545£39£43£24
chart showing how much you should spend on hair and beauty each month by annual salary

Our typical clothing spend is around 2x as much as we spend on hair and beauty, consuming 3.7% of take home pay or £105 per month for the average household.

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